{"product_id":"everyone-has-back-pain","title":"Everyone Has Back Pain","description":"\u003ch5\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h5\u003eNeuroscience education for patients with back pain\u003cbr\u003e\u003cdiv class=\"product-details__description dropin-design\" data-dropin-container=\"u\"\u003e\u003cdiv class=\"pdp-description\"\u003eResearch shows that patients who understand pain exercise longer, move better and feel better. This patient book explains the neuroscience behind back pain and provides strategies for controlling and lessening it.\u003c\/div\u003e\u003c\/div\u003e\n          \u003cdiv class=\"product-details__attributes dropin-design\" data-dropin-container=\"ProductDetailsAccordion\"\u003e\u003cdiv class=\"dropin-accordion\"\u003e\n\u003chr role=\"separator\" class=\"dropin-divider dropin-divider--secondary\"\u003e\n\u003cdiv class=\"dropin-accordion-section\"\u003e\n\u003cdiv class=\"dropin-accordion-section__heading\"\u003e\n\u003cdiv role=\"button\" aria-label=\"Open About the Book\" tabindex=\"0\" class=\"dropin-accordion-section__flex\"\u003e\u003cdiv class=\"dropin-accordion-section__title-container\"\u003e\u003ch3 class=\"dropin-accordion-section__title\"\u003eAbout the Book\u003c\/h3\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__secondary-text-container\"\u003e\u003csvg id=\"Icon_Add_Base\" data-name=\"Icon \\u2013 Add \\u2013 Base\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" class=\"dropin-icon dropin-icon--shape-stroke-2 dropin-accordion-section__open-icon\"\u003e\u003cg id=\"Large\"\u003e\u003crect id=\"Placement_area\" data-name=\"Placement area\" width=\"24\" height=\"24\" fill=\"#fff\" opacity=\"0\"\u003e\u003c\/rect\u003e\u003cg id=\"Add_icon\" data-name=\"Add icon\" transform=\"translate(9.734 9.737)\"\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_579\" data-name=\"Line 579\" y2=\"12.7\" transform=\"translate(2.216 -4.087)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_580\" data-name=\"Line 580\" x2=\"12.7\" transform=\"translate(-4.079 2.263)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003c\/g\u003e\u003c\/g\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__content-container\" style=\"display: none;\"\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProvides an explanation of pain neuroscience based on the latest research\u003c\/li\u003e\n\u003cli\u003eExamines typical myths around back pain\u003c\/li\u003e\n\u003cli\u003eProvides simple strategies for calming the nerves and lessening the pain\u003c\/li\u003e\n\u003cli\u003eWritten in an easy-to-understand format using metaphors, examples and color images\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr role=\"separator\" class=\"dropin-divider dropin-divider--secondary\"\u003e\n\u003cdiv class=\"dropin-accordion-section\"\u003e\n\u003cdiv class=\"dropin-accordion-section__heading\"\u003e\n\u003cdiv role=\"button\" aria-label=\"Open Author(s)\" tabindex=\"0\" class=\"dropin-accordion-section__flex\"\u003e\u003cdiv class=\"dropin-accordion-section__title-container\"\u003e\u003ch3 class=\"dropin-accordion-section__title\"\u003eAuthor(s)\u003c\/h3\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__secondary-text-container\"\u003e\u003csvg id=\"Icon_Add_Base\" data-name=\"Icon \\u2013 Add \\u2013 Base\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" class=\"dropin-icon dropin-icon--shape-stroke-2 dropin-accordion-section__open-icon\"\u003e\u003cg id=\"Large\"\u003e\u003crect id=\"Placement_area\" data-name=\"Placement area\" width=\"24\" height=\"24\" fill=\"#fff\" opacity=\"0\"\u003e\u003c\/rect\u003e\u003cg id=\"Add_icon\" data-name=\"Add icon\" transform=\"translate(9.734 9.737)\"\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_579\" data-name=\"Line 579\" y2=\"12.7\" transform=\"translate(2.216 -4.087)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_580\" data-name=\"Line 580\" x2=\"12.7\" transform=\"translate(-4.079 2.263)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003c\/g\u003e\u003c\/g\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__content-container\" style=\"display: none;\"\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdriaan Louw, PT, PhD\u003c\/li\u003e\n\u003cli\u003eTimothy Flynn, PT, PhD, OCS, FAAOMPT\u003c\/li\u003e\n\u003cli\u003eEmilio Puentedura, PT, DPT, PhD, OCS, GDMT, CSMT, FAAOMPT\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr role=\"separator\" class=\"dropin-divider dropin-divider--secondary\"\u003e\n\u003cdiv class=\"dropin-accordion-section\"\u003e\n\u003cdiv class=\"dropin-accordion-section__heading\"\u003e\n\u003cdiv role=\"button\" aria-label=\"Open Publication Details\" tabindex=\"0\" class=\"dropin-accordion-section__flex\"\u003e\u003cdiv class=\"dropin-accordion-section__title-container\"\u003e\u003ch3 class=\"dropin-accordion-section__title\"\u003ePublication Details\u003c\/h3\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__secondary-text-container\"\u003e\u003csvg id=\"Icon_Add_Base\" data-name=\"Icon \\u2013 Add \\u2013 Base\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" class=\"dropin-icon dropin-icon--shape-stroke-2 dropin-accordion-section__open-icon\"\u003e\u003cg id=\"Large\"\u003e\u003crect id=\"Placement_area\" data-name=\"Placement area\" width=\"24\" height=\"24\" fill=\"#fff\" opacity=\"0\"\u003e\u003c\/rect\u003e\u003cg id=\"Add_icon\" data-name=\"Add icon\" transform=\"translate(9.734 9.737)\"\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_579\" data-name=\"Line 579\" y2=\"12.7\" transform=\"translate(2.216 -4.087)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003cline vector-effect=\"non-scaling-stroke\" id=\"Line_580\" data-name=\"Line 580\" x2=\"12.7\" transform=\"translate(-4.079 2.263)\" fill=\"none\" stroke=\"currentColor\"\u003e\u003c\/line\u003e\u003c\/g\u003e\u003c\/g\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"dropin-accordion-section__content-container\" style=\"display: none;\"\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eISBN-13: 978-0-9904230-8-9\u003c\/li\u003e\n\u003cli\u003ePublication Date: 2015\u003c\/li\u003e\n\u003cli\u003ePublisher: OPTP®\u003c\/li\u003e\n\u003cli\u003ePages: 94\u003c\/li\u003e\n\u003cli\u003eType: Softcover; Spiral-bound\u003c\/li\u003e\n\u003cli\u003eIllustrated: Yes\u003c\/li\u003e\n\u003cli\u003eDimensions: 8½”L x 5½”W\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr role=\"separator\" class=\"dropin-divider dropin-divider--secondary\"\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-small-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-small-image row-reverse block-pt-24 block-pb-12 text-align-center block\" data-block-name=\"two-column-with-left-small-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-5-wrapper dropin-design\" data-dropin-container=\"ContentBlock5\"\u003e\u003cdiv class=\"content-layout-container-5\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\u003cdiv\u003e\n        \u003ch1 id=\"\"\u003e\u003c\/h1\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"image-column\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_16503e579344a2157653a40186ef0362c72542a86.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_16503e579344a2157653a40186ef0362c72542a86.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_16503e579344a2157653a40186ef0362c72542a86.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_16503e579344a2157653a40186ef0362c72542a86.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"1008\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"text-column\"\u003e\n        \u003ch2 id=\"everyone-has-back-pain---neuroscience-education-for-patients-with-back-pain\"\u003eEveryone Has Back Pain - Neuroscience Education for Patients with Back Pain\u003c\/h2\u003e\n        \u003cp\u003e\u003cem\u003eEveryone Has Back Pain\u003c\/em\u003e was written by Adriaan Louw, a physical therapist and pain neuroscience researcher who has spent years studying pain and learning the most effective ways to help people treat and manage it. The information provided is based on research showing that you'll feel less pain, move better, exercise longer and experience more success with therapy when you understand what pain actually is and how it works in the body. This back pain book, written for people of all ages who experience back pain, examines some of the typical myths that exist about this common condition and provides simple strategies for lessening the pain.\u003c\/p\u003e\n      \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-large-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-large-image block-pt-12 block-pb-24 block\" data-block-name=\"two-column-with-left-large-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-1-wrapper dropin-design\" data-dropin-container=\"ContentBlock1\"\u003e\u003cdiv class=\"content-layout-container-1\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\n\u003cdiv\u003e\n        \u003ch2 id=\"everyone-has-back-pain-neuroscience-education-for-patients-with-back-pain\"\u003eEveryone Has Back Pain: Neuroscience Education for Patients with Back Pain\u003c\/h2\u003e\n      \u003c\/div\u003e\n\u003cdiv class=\"main-description\"\u003e\u003cdiv\u003e\u003cp\u003eStudies show that the more you know about pain and how it works, the better off you’ll be. You’ll move better, experience less pain and have increased ability and interest in healthy movement, which is essential to your recovery. This book provides therapeutic neuroscience pain education to help you understand pain, listen to your body, respond to your body’s messages in a healthy way, and set goals to start getting back to the activities that you find enjoyable and meaningful.\u003c\/p\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"image-column\"\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_199a0a82a8ee6df962f27a0cc32d0d25ffd0c2766.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_199a0a82a8ee6df962f27a0cc32d0d25ffd0c2766.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_199a0a82a8ee6df962f27a0cc32d0d25ffd0c2766.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_199a0a82a8ee6df962f27a0cc32d0d25ffd0c2766.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"2136\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\n\u003cdiv class=\"text-column\"\u003e\n        \u003ch3 id=\"everyone-has-back-pain-includes-the-following-chapters\"\u003e\n\u003cem\u003eEveryone Has Back Pain\u003c\/em\u003e includes the following chapters:\u003c\/h3\u003e\n        \u003cul\u003e\n          \u003cli\u003e\u003cstrong\u003eIntroduction\u003c\/strong\u003e\u003c\/li\u003e\n          \u003cli\u003e\n\u003cstrong\u003eSection 1:\u003c\/strong\u003e Understanding the Difference Between Back Pain and Disability\u003c\/li\u003e\n          \u003cli\u003e\n\u003cstrong\u003eSection 2:\u003c\/strong\u003e Understanding What Scans and Medical Tests Tell Us About Back Pain\u003c\/li\u003e\n          \u003cli\u003e\n\u003cstrong\u003eSection 3:\u003c\/strong\u003e Understanding Common Myths About Back Pain\u003c\/li\u003e\n          \u003cli\u003e\n\u003cstrong\u003eSection 4:\u003c\/strong\u003e Understanding How Pain Works\u003c\/li\u003e\n          \u003cli\u003e\n\u003cstrong\u003eSection 5:\u003c\/strong\u003e Understanding What You Can Do To Help Your Back\u003c\/li\u003e\n        \u003c\/ul\u003e\n      \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-large-image-right-small-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-large-image-right-small-image bg-warm-gray-50 img-light block-pb-12 block\" data-block-name=\"two-column-with-left-large-image-right-small-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-1-wrapper dropin-design\" data-dropin-container=\"TwoColumnWithRightLargeImage\"\u003e\u003cdiv class=\"content-layout-container-9\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\n\u003cdiv\u003e\n        \u003ch2 id=\"about-the-authors\"\u003eAbout the Authors\u003c\/h2\u003e\n        \u003ch3 id=\"adriaan-louw-pt-phd-renowned-author-and-pain-researcher\"\u003eAdriaan Louw, \u003csub\u003ePT, PhD: Renowned Author and Pain Researcher\u003c\/sub\u003e\n\u003c\/h3\u003e\n      \u003c\/div\u003e\n\u003cdiv class=\"main-description\"\u003e\u003cdiv\u003eAdriaan has taught throughout the US and internationally for 20 years at numerous national and international manual therapy, pain science and medical conferences. He is a Certified Spinal Manual Therapist, Therapeutic Pain Specialist and has authored and co-authored over 50 peer-reviewed articles, books and book chapters related to spinal disorders and pain science. He is the Director of the Therapeutic Neuroscience Research Group – an independent collaborative initiative studying pain neuroscience and is the Program Director of the Therapeutic Pain Specialist and Pain Science Fellowship post-graduate program for Evidence in Motion.\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"column-50 column-left\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_1e0125ec7478174d109a403bc00a58bcfc5b299e5.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_1e0125ec7478174d109a403bc00a58bcfc5b299e5.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_1e0125ec7478174d109a403bc00a58bcfc5b299e5.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_1e0125ec7478174d109a403bc00a58bcfc5b299e5.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"2136\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"column-25 column-center\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_11665d7dc2b7859454df100edde2396e141fb033e.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_11665d7dc2b7859454df100edde2396e141fb033e.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_11665d7dc2b7859454df100edde2396e141fb033e.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_11665d7dc2b7859454df100edde2396e141fb033e.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"1008\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"column-25 column-right\"\u003e\u003cdiv\u003e\n        \u003ch2 id=\"the-why-you-hurt-series\"\u003eThe Why You Hurt Series\u003c\/h2\u003e\n        \u003cp\u003eAdriaan Louw has created a series of tools that work together seamlessly, whether you’re a clinician who wants to understand pain education and how to teach your patients, or someone with chronic pain who is looking for help.\u003c\/p\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-small-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-small-image bg-warm-gray-50 img-light block-pad-12 block\" data-block-name=\"two-column-with-left-small-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-5-wrapper dropin-design\" data-dropin-container=\"ContentBlock5\"\u003e\u003cdiv class=\"content-layout-container-5\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"image-column\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_13ce9c3f6baf3102c82caab7546bd9a3fe7700b08.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_13ce9c3f6baf3102c82caab7546bd9a3fe7700b08.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_13ce9c3f6baf3102c82caab7546bd9a3fe7700b08.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_13ce9c3f6baf3102c82caab7546bd9a3fe7700b08.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"1008\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"text-column\"\u003e\n        \u003ch3 id=\"timothy-w-flynn-pt-phd-ocs-faaompt\"\u003eTimothy W. Flynn, \u003csub\u003ePT, PhD, OCS, FAAOMPT\u003c\/sub\u003e\n\u003c\/h3\u003e\n        \u003cp\u003eExpert clinician, researcher and author, Tim has instructed practitioners throughout the US and internationally since 1985. He is also a professor at the Evidence in Motion School of Physical Therapy, South College.\u003c\/p\u003e\n      \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-small-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-small-image bg-warm-gray-50 img-light block-pt-12 block-pb-32 block\" data-block-name=\"two-column-with-left-small-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-5-wrapper dropin-design\" data-dropin-container=\"ContentBlock5\"\u003e\u003cdiv class=\"content-layout-container-5\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"image-column\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_12a8962b33580f8ddb400c3ccca1cdab172064d9b.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_12a8962b33580f8ddb400c3ccca1cdab172064d9b.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_12a8962b33580f8ddb400c3ccca1cdab172064d9b.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_12a8962b33580f8ddb400c3ccca1cdab172064d9b.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"1008\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"text-column\"\u003e\n        \u003ch3 id=\"emilio-puentedura-pt-dpt-phd-ocs-gdmt-csmt-faaompt\"\u003eEmilio Puentedura, \u003csub\u003ePT, DPT, PhD, OCS, GDMT, CSMT, FAAOMPT\u003c\/sub\u003e\n\u003c\/h3\u003e\n        \u003cp\u003eEmilio Puentedura has been involved in orthopedic manual therapy for over 37 years, working in outpatient settings with a focus on spinal conditions, lecturing and presenting seminars on the various approaches of manipulative therapy. After teaching for 10 years at the University of Nevada, Las Vegas, he is now Clinical Professor at Baylor University's new DPT program.\u003c\/p\u003e\n      \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"two-column-with-left-small-image-wrapper\"\u003e\u003cdiv class=\"two-column-with-left-small-image row-reverse block-pt-12 text-align-center block\" data-block-name=\"two-column-with-left-small-image\" data-block-status=\"loaded\"\u003e\n        \u003cdiv class=\"content-block-5-wrapper dropin-design\" data-dropin-container=\"ContentBlock5\"\u003e\u003cdiv class=\"content-layout-container-5\"\u003e\u003cdiv class=\"content-wrapper\"\u003e\n\u003cdiv class=\"top-text-block\"\u003e\u003cdiv\u003e\n        \u003ch1 id=\"-1\"\u003e\u003c\/h1\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"two-column-layout\"\u003e\n\u003cdiv class=\"image-column\"\u003e\u003cdiv\u003e\n        \u003cpicture\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_119f86962d2c9620e3804773da10af89ff69abf8a.png?width=2000\u0026amp;format=webply\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003csource type=\"image\/webp\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_119f86962d2c9620e3804773da10af89ff69abf8a.png?width=750\u0026amp;format=webply\u0026amp;optimize=medium\"\u003e\n          \u003csource type=\"image\/png\" srcset=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_119f86962d2c9620e3804773da10af89ff69abf8a.png?width=2000\u0026amp;format=png\u0026amp;optimize=medium\" media=\"(min-width: 600px)\"\u003e\n          \u003cimg loading=\"lazy\" alt=\"\" src=\"https:\/\/www.optp.com\/enrichment\/pdp\/media_119f86962d2c9620e3804773da10af89ff69abf8a.png?width=750\u0026amp;format=png\u0026amp;optimize=medium\" width=\"1008\" height=\"1008\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n      \u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"text-column\"\u003e\n        \u003ch2 id=\"from-the-back-cover\"\u003eFrom the Back Cover\u003c\/h2\u003e\n        \u003cp\u003eToday, as it has been throughout all of history, back pain is extremely widespread. It is the second most common reason people go to the doctor after the common cold, and is even referred to as the “common cold of the muscle-joint system.”\u003c\/p\u003e\n        \u003cp\u003eDespite its prevalence, there are unfortunately many myths that exist about back pain. Often, this results in people making poor treatment decisions that do not improve their pain, causing them to suffer unnecessarily.\u003c\/p\u003e\n        \u003cp\u003eThis book examines some of the typical misinformation that exists about back pain. In addition, it provides a detailed explanation of how pain truly works in the body, as well as simple, easy-to-apply strategies for lessening the pain.\u003c\/p\u003e\n        \u003cp\u003eLike the other books in this series, \u003cem\u003eEveryone Has Back Pain\u003c\/em\u003e follows the philosophy that “education is therapy” and the more we understand our pain, the better we can control it. This is the good news that neuroscience brings us: Back pain is normal―but living with it doesn’t have to be.\u003c\/p\u003e\n      \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003cdiv class=\"default-content-wrapper\"\u003e\u003cp\u003e.\u003c\/p\u003e\u003c\/div\u003e\u003ch5\u003e\u003cspan\u003eSpecifications\u003c\/span\u003e\u003c\/h5\u003e\u003cul\u003e\n\u003cli\u003eUPC: Not Specified\u003c\/li\u003e\n\u003cli\u003eGTIN\/ITF Barcode: Not Specified\u003c\/li\u003e\n\u003cli\u003eUnits of Measure: Not Specified\u003c\/li\u003e\n\u003cli\u003eOverall Product Length: Not Specified in\u003c\/li\u003e\n\u003cli\u003eOverall Product Width: Not Specified in\u003c\/li\u003e\n\u003cli\u003eOverall Product Height: Not Specified in\u003c\/li\u003e\n\u003cli\u003eWeight Capacity: Not Specified lbs\u003c\/li\u003e\n\u003cli\u003eActual Product Weight: 0.25\u003c\/li\u003e\n\u003cli\u003eProduct Assembly: Not Specified\u003c\/li\u003e\n\u003cli\u003eProduct Installation: Not Specified\u003c\/li\u003e\n\u003cli\u003eCountry of Origin: Not Specified\u003c\/li\u003e\n\u003cli\u003eCase QTY: Not Specified\/case\u003c\/li\u003e\n\u003cli\u003eCase Weight: Not Specified\u003c\/li\u003e\n\u003cli\u003eShips Via Freight: Not Specified\u003c\/li\u003e\n\u003cli\u003eProposition 65 Warning: Not Specified\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"OPTP (Acct: dtucker@tensnet.com)","offers":[{"title":"Default Title","offer_id":48133117378752,"sku":"8754","price":27.12,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1403\/8729\/files\/1775650691983.avif?v=1775650695","url":"https:\/\/tensnet.com\/products\/everyone-has-back-pain","provider":"TENSnet","version":"1.0","type":"link"}